The Atrómitos Way
The U.S. healthcare system is full of complex issues and obstacles that just can’t help but get in the way. So, how do we solve them? Well, change agents worldwide are boldly striving to ensure that quality healthcare is accessible, affordable, and equitable for all—and we need to amplify their voices. Delving into the intricacies of healthcare and the social services network, Liz Church of Atrómitos talks with guests around the world to talk about the good work they are doing, from workforce shortages, maternal care, mental health, homelessness, and affordable housing, The Atrómitos Way explores these challenges and what's being done—and can be done to overcome them. New episodes come out on Thursdays at 7 am EST.
The Atrómitos Way
#011: How To Market in Marketing
Marketing is creating, capturing, communicating, delivering, and exchanging value offerings for consumers, clients, partners, and society.
Getting to the forefront of your audience’s mind is no easy undertaking. It is essential for organizations that serve their communities, facilitating effective communication and engagement while bolstering its mission, values, and impact and fostering trust to build long-lasting relationships.
For this episode, the mic is flipped, and Michealle interviews the brand guardian of Atrómitos, Marketing Director, Liz Church. She is responsible for establishing the marketing plan and working with the team to execute it, ensuring the firm’s marketing and communications authenticity reflects our mission. In short, she’s the person who tells our story.
Now it is time to hear hers.
Get more insights about the podcast at www.atromitosconsulting.com/atromitos-way.
We've made some resources to continue your learning. Our articles and our whitepapers give you more information behind the scenes and to learn about our guests.
This episode of Atrómitos Way is brought to you by Atrómitos, a boutique consulting firm with the imperative mission of creating healthier, more resilient, and more equitable communities. Want to know more about the firm behind the podcast? Please visit our website to learn more about who we are.
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I encourage all of you to reach out and get to know us!
- Liz Church, Host + Producer of The Atrómitos Way
